Social Media

Tell Us How We Can Help You Save Places!

Posted on: January 30th, 2013 by Julia Rocchi

 

Partners in Preservation NYC 2012. Credit: National Trust for Historic Preservation

If you're reading this blog post right now, chances are you like saving places as much as we do. But we want to get to know you even better. We want to know why you save places, how you save places, and -- most importantly -- how we at the National Trust can help you do it.

So we've put together a quick and easy survey to find out what you need from us. Our short-term goal? To hear from 250 folks by this Friday, February 1. Our long-term goal? To be the best resource we can be for you in your quest to protect special places in your communities.

Close to 100 of you have already rang in -- thank you! That means only 150 left to go, which is easy as pie with such a passionate group. So if you haven't responded yet, please take a few minutes to share your thoughts via our Facebook survey. (And if you haven't friended us on Facebook yet, now's the perfect time!)

Thank you in advance for telling us more about your preservation goals and dreams. It's helping us help you -- and in turn helping all the places we treasure.

P.S. If you're opting to take the survey on your mobile device, please use this direct link instead. (Smart devices make the Facebook survey hiccup.) Thanks!

The National Trust for Historic Preservation works to save America's historic places. Join us today to help protect the places that matter to you.

Julia Rocchi

Julia Rocchi

Julia Rocchi is the director of digital content at the National Trust. By day she wrangles content; by night (and weekends), she shops local, travels to story-rich places, and walks around looking up at buildings.

Twitter Chat Recap/Reminder: 2013 Plans and Historic Tax Credits

Posted on: January 23rd, 2013 by Sarah Heffern 1 Comment

 

If I learned one thing from the first #builtheritage Twitter chat of 2013, it's that preservationists will be getting it done in 2013. From saving beloved places to landing the perfect job, and from submitting grad school applications to "finding ways to use preservation/planning as a proactive tool," there are a lot of really exciting things ahead for the movement in the new year.

Check out our Storify of the chat for highlights, or read the full transcript.

For our next chat, we'll be talking about the role the federal historic tax credit plays in saving places and how it can be a catalyst for revitalization for entire neighborhoods. The chat will take place at 4:00 EST on Wednesday, February 6.
... Read More →

The National Trust for Historic Preservation works to save America's historic places. Join us today to help protect the places that matter to you.

Sarah Heffern

Sarah Heffern

Sarah Heffern is the social media strategist for the National Trust’s Public Affairs team. While she embraces all things online and pixel-centric, she’s also a hard-core building hugger, having fallen for preservation in a fifth grade “Built Environment” class. Follow her on Twitter at @smheffern.

Twitter Chat Recap/Reminder: Fundraising and Future Plans

Posted on: December 20th, 2012 by Sarah Heffern

 

Photo courtesy 401(K) 2012, Flickr.

If money is still something that isn't discussed in polite company, it was certainly hard to tell based on December's #builtheritage Twitter chat, for we had a lively conversation about the ins and outs of funding and fundraising for preservation.

We discussed fundraising techniques and events, what role crowdfunding sites (like Indiegogo and Kickstarter) are playing, and what changes we've been seeing in funding availability from the government and foundations. And as with most things in preservation, all things money came back around to knowing who your various audiences are, and how to reach them in the way they want to connect with you.... Read More →

The National Trust for Historic Preservation works to save America's historic places. Join us today to help protect the places that matter to you.

Sarah Heffern

Sarah Heffern

Sarah Heffern is the social media strategist for the National Trust’s Public Affairs team. While she embraces all things online and pixel-centric, she’s also a hard-core building hugger, having fallen for preservation in a fifth grade “Built Environment” class. Follow her on Twitter at @smheffern.

[10 on Tuesday] How to Use Photography and Photo Sharing for Preservation

Posted on: December 18th, 2012 by National Trust for Historic Preservation 4 Comments

 

Written by Jason Lloyd Clement and Sarah Heffern

"A picture is worth a thousand words," the old saying goes, and in a time where 140-character tweets are increasingly the norm, the additional context provided by pictures has become even more important. This is a boon for us historic preservation-minded folks -- the buildings we love, after all, tend to be pretty, dramatic, or otherwise visually appealing.

The high-resolution cameras found on most smartphones, along with the popularity of photo sharing sites like Instagram and Flickr, have made it easy to use photography to create awareness of endangered places and share the success stories when they're saved.

Here are 10 tips for using photography and photo sharing to help save places:... Read More →

The National Trust for Historic Preservation works to save America's historic places. Join us today to help protect the places that matter to you.

National Trust for Historic Preservation

National Trust for Historic Preservation

The National Trust for Historic Preservation, a privately funded non-profit organization, works to save America's historic places.

Twitter Chat Recap/Reminder: From Windows to Fundraising

Posted on: November 29th, 2012 by Sarah Heffern

 

We've been talking a lot about windows here at the National Trust lately, thanks in large part to our colleagues in the Preservation Green Lab, who published a great report (Saving Windows, Saving Money: Evaluating the Energy Performance of Window Retrofit and Replacement) in October that gave us a lot of detailed information about the energy efficiency of historic windows.

The report's authors joined us for our monthly Twitter chat in November to talk about their findings and discuss how we can get the information out to people who are considering replacing their windows when repairs would be better for the building, the environment, and their wallet.

Here are some highlights of the conversation:... Read More →

The National Trust for Historic Preservation works to save America's historic places. Join us today to help protect the places that matter to you.

Sarah Heffern

Sarah Heffern

Sarah Heffern is the social media strategist for the National Trust’s Public Affairs team. While she embraces all things online and pixel-centric, she’s also a hard-core building hugger, having fallen for preservation in a fifth grade “Built Environment” class. Follow her on Twitter at @smheffern.

Tweet Chat Reminder: Let's Talk Windows on November 7

Posted on: November 6th, 2012 by Sarah Heffern 1 Comment

 

Since the dawn of the preservation movement -- or, at least it seems that way -- preservationists have been touting the value of maintaining historic windows. We know them to be one of the most defining characteristics of a building, as well as one that can be made highly energy-efficient, but with the constant drumbeat of replacement window advertising, our words are often drowned out.

However, with the arrival of the latest report from the Preservation Green Lab,  Saving Windows, Saving Money: Evaluating the Energy Performance of Window Retrofit and Replacement, we now have all sorts of research to back up our claims about historic windows. (See our 10 Things You Should Know About Retrofitting Historic Windows for highlights.)

We'll be discussing the report -- and how to talk about it to the home and business owners in your community -- during this month's Twitter chat, taking place tomorrow, Wednesday, November 7, from 4:00-5:00 EST.

How to participate:

1. Sign in to TwitterTweetDeck or TweetChat. We (the chat moderators) usually use TweetChat since it adds the hash tag automatically and allows for easy replies and re-tweets.

2. Follow and tweet with the hashtag #builtheritage.

3. Watch for the questions in the Q1 format. Provide answers using the A1 format, and interact with other participants using replies and retweets.

What we mean by the Q1/A1 format is this: Questions (we usually have four per chat) are posed by the moderators as Q1, Q2, Q3, Q4 about every 15 minutes. We ask that chatters reply with A1, A2, etc. to help everyone stay clear on what they’re responding to. A lot of side conversations and such still break out, but it helps keep things at least a little organized.

Hope to "see" you at the chat!

The National Trust for Historic Preservation works to save America's historic places. Join us today to help protect the places that matter to you.

Sarah Heffern

Sarah Heffern

Sarah Heffern is the social media strategist for the National Trust’s Public Affairs team. While she embraces all things online and pixel-centric, she’s also a hard-core building hugger, having fallen for preservation in a fifth grade “Built Environment” class. Follow her on Twitter at @smheffern.