They were literally building the American dream.
In the late 1940s, soldiers returning from World War II dreamed of the idyllic life: a happy family, a lovely suburban home. But the post-war period instead brought a housing crisis. In response, Lustron promised a dream house -- signed, sealed, delivered.
An innovative solution by Chicago industrialist Carl Strandlund, the Lustron house is made of prefabricated porcelain enameled steel, shipped and put together wherever you wanted -- an IKEA home, if you will. Inside, families could sit around a built-in, glossy-surfaced table, eating home-cooked dinners in cozy domestic bliss.
As Strandlund advertised, “What Lustron offers is a new way of life.”... Read More →
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