Preservation Tips & Tools

 

Happy Preservation Month, everyone! To mark this annual celebration of all things place-based, we at the National Trust are presenting a special toolkit series called How to Save a Place. Consider it your preservation primer -- a one-stop shop for people who love places but aren’t sure how to save them.

The great news is, you don’t have to go it alone. Many valuable resources, materials, and people are available to help. Over the next four weeks, we’ll walk you through the key elements of saving a place, from where to start to who to contact, and every step in between. So whether you’re a historic homeowner, local nonprofit, or simply an active citizen, you’ll find something here to help you out.

Ready to take on this rewarding and exciting challenge? Terrific! Let’s start with a philosophical discussion -- namely, why do old places matter? And why should we do our best to save them?... Read More →

The National Trust for Historic Preservation works to save America's historic places. Join us today to help protect the places that matter to you.

Julia Rocchi

Julia Rocchi

Julia Rocchi is the director of digital content at the National Trust. By day she wrangles content; by night (and weekends), she shops local, travels to story-rich places, and walks around looking up at buildings.

 

Some old buildings need a little love.

Around Christmas in 2012, Bernice Radle of Buffalo’s Young Preservationists got the idea to put a big red bow on a nearby vacant building to spread holiday cheer. Then it occurred to her to do the same with a heart-shaped cutout the following Valentine’s Day.

Thirty people helped Bernice place giant hearts on four vacant buildings, and heart bombing was born.

Today, three of those buildings are still standing and two have new owners -- a testament to the power of showing places (and their communities) that someone cares about them.

Since that February morning in 2013, heart bombing has spread to Philadelphia, Omaha, Hawaii, and beyond. (See our 2015 round-ups here and here .) We spoke with Bernice to get her best tips for a successful heart bombing event.... Read More →

The National Trust for Historic Preservation works to save America's historic places. Join us today to help protect the places that matter to you.

David Weible

David Weible

David Weible is a content specialist for the National Trust, previously with Preservation magazine. He came to D.C. from Cleveland, Ohio, where he wrote for Sailing World and Outside magazines.

 

For weeks you’ve driven awareness for your preservation issue with contact calling parties, Instagram tours of historic sites, and video interviews with supporters. Now, the finish line is nearing. You want to shift into high gear and make one last push to get the word out. Why not host a honk and wave?

The idea is simple enough. Find a busy thoroughfare, attract as much attention as you can, and display your issue. But there are always ways to fine tune the engine. Here are six tips that will help you put the pedal to the metal with your honk and wave event.... Read More →

The National Trust for Historic Preservation works to save America's historic places. Join us today to help protect the places that matter to you.

David Weible

David Weible

David Weible is a content specialist for the National Trust, previously with Preservation magazine. He came to D.C. from Cleveland, Ohio, where he wrote for Sailing World and Outside magazines.

 

One of the realities of the preservation movement is that it needs to continue to cultivate younger, more diverse followers. But to reach a generation that may be less interested in learning preservation facts and figures and more interested in experiencing history through lenses like design and pop culture, you need a different approach.

Hosting an Instagram tour of a historic place can do just that, and has the added bonus of meeting Millennials where they spend a good chunk of their time: on their phones.

The idea is to offer a behind-the-scenes, curated tour of a historic place and have attendees document the experience through photographs. The photographs are then aggregated and shared on Instagram and labeled with a hashtag that helps identify the event. (Check out this tour example at one of our National Treasures, Union Station.)

Here are seven tips to running a successful Instagram tour.... Read More →

The National Trust for Historic Preservation works to save America's historic places. Join us today to help protect the places that matter to you.

David Weible

David Weible

David Weible is a content specialist for the National Trust, previously with Preservation magazine. He came to D.C. from Cleveland, Ohio, where he wrote for Sailing World and Outside magazines.

 

Whether it’s privately funded or publicly supported, any preservation project can benefit from more community backing. And one of the best ways to get your message out there is to create and share video interviews with community members who already support your goals.

Making sure that your interview subjects can speak comfortably on camera is essential to getting useable footage, but it’s not always so simple. Even the most thoughtful, articulate people can clam up with when a camera is pointed in their face.

Here are five tips that will help your subjects relax and help you produce a valuable digital asset.... Read More →

The National Trust for Historic Preservation works to save America's historic places. Join us today to help protect the places that matter to you.

David Weible

David Weible

David Weible is a content specialist for the National Trust, previously with Preservation magazine. He came to D.C. from Cleveland, Ohio, where he wrote for Sailing World and Outside magazines.

 

When preservation is placed in the hands of the voters, calling community members to explain the issues and ask for their support at the ballot box can be a boon to your campaign.

But making your case and educating voters over the phone can be intimidating. And organizing an event and coaching volunteers to help you get the word out has complications too.

Fear not, though. Here are eight tips for a fun and effective contact-calling event.... Read More →

The National Trust for Historic Preservation works to save America's historic places. Join us today to help protect the places that matter to you.

David Weible

David Weible

David Weible is a content specialist for the National Trust, previously with Preservation magazine. He came to D.C. from Cleveland, Ohio, where he wrote for Sailing World and Outside magazines.